> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://smartchange.crisp.help/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Create Tracking Links for Your Forms

Marketing links show where the people who give to your forms come from: email, text, social media, events, and more. Create one link per channel. You can create as many as you need.

### Create a marketing link

1. In the left menu, click **Marketing**. The **Marketing links** tab opens.
2. Click **New marketing link**.
3. Give it a descriptive name, like "June email" or "Instagram bio".
4. Save the link.

![Marketing links with New marketing link](https://storage.crisp.chat/users/upload-1/website/-/8/f/e/3/8fe32a7262b6a800/marketing-links_2fb3br.jpg)

Each link gets its own code, shown on its card as `?mk=` followed by a short version of its name. The card shows its **Visits**, **Conversion**, and **Raised**.

You can also create a link from a form: click **Actions → Create marketing link**, or click **New marketing link** in the form's **Share options**.

### Share a form with a marketing link

1. Click **Forms** and open the form.
2. Click **Share options**, then the **Marketing links** tab.
3. Pick your link.
4. Copy the tracked address, download the QR code, or copy the short link.

![Share this form dialog on the Marketing links tab](https://storage.crisp.chat/users/upload-1/website/-/8/f/e/3/8fe32a7262b6a800/form-share-marketing-links_189a8up.jpg)

Use the tracked address wherever you'd use the plain form link. Payments that come through it are attributed to the link. A plain link still works, but payments through it aren't attributed to a channel.

### See how a link is doing

Go to **Marketing → Marketing links** and click the link. The detail shows:

- **Visits**
- **Reached the form**
- **Gave**
- **Raised**

It also shows activity for the last 30 days and **Forms this link sent people to**. Click **Edit** to change the link.

For a report, use **How they found you** under **Reporting**. It splits first payments by the marketing link that brought them.

**Tip:** to open a form with an amount already set, see Using URL Parameters to Pre-Set a Donation Amount.

Questions? Email us at [support@smartchange.app](mailto:support@smartchange.app).